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Startup Branding

for Switzerland

You have the idea. You have the courage. Now you need a presence that shows it. Professional branding from CHF 6,500 — at fixed prices.

Why startups need professional branding

Around 50,000 new companies are founded in Switzerland each year (source: FSO). Most start with a Canva logo and a Wix website. That works — until it doesn't.

The moment comes sooner than you think: you're pitching to investors and your deck looks like a school project. You're sending proposals and clients immediately negotiate the price. You're applying for a partnership and the other side Googles you first.

First impressions count: 94% of first impressions are design-based (source: ResearchGate)
Price perception: Professional branding justifies higher prices — from day one
Consistency saves time: A brand system prevents you from starting from zero every time
Building trust: Swiss business culture runs on trust — your presence must signal that

The 5 most common branding mistakes startups make

1. Logo before strategy

A logo without positioning is just a drawing. You first need clarity about who you are and for whom — then comes the design.

2. Doing everything yourself

Canva is a good tool. But it doesn't replace a brand strategy. DIY branding has limits — and most startups hit them sooner than they think.

3. Investing too late

Many wait until they're "earning enough." But the unprofessional branding is exactly what's preventing that. It's a vicious cycle you can only break by investing.

4. Buying cheap

A CHF 50 Fiverr logo isn't branding. It's a placeholder you'll replace in 6 months — and then you've paid twice.

5. Website without strategy

A pretty website that doesn't sell is a waste of money. Every page needs a goal, every text needs a purpose.

What you get from us

Our packages are designed specifically for startups and founders in Switzerland. Fixed prices, personal service, no fluff.

Minimum

Positioning, logo system, brand guidelines

from CHF 6,500

Essential

Minimum + website (5 pages, responsive)

from CHF 14,500

Momentum

Essential + social media, templates, rollout support

from CHF 24,500

All prices are fixed. No hidden costs, no hourly billing.

Our Offers at a Glance

Minimum

You do great work, but your appearance tells a different story. Your next client will google you before they call. We make sure they like what they find.

Clarity on your positioning

A logo people remember

Visual foundation that holds together

Business stationery that makes an impression

Documented rules for consistency

Best Seller

Essential

Everything from one source. Strategy, brand system and website, so your appearance finally matches the quality of your work.

Positioning that makes every decision easier

A brand system that works across all channels

Website that builds trust and wins clients

Social media presence from day one

Everything ready, from letterhead to email signature

Fully documented for your team

Momentum

Growth is not accidental. We handle marketing, content and optimization so you can focus on your business.

More visibility through SEO and content

Turning visitors into customers

You pay for results, not hours

Full accountability, no excuses

Strategy and execution from one team

Monthly reporting you actually understand

Common questions about startup branding

Fixed prices create clarity for both sides. You know from the start what you're investing – no unpleasant surprises, no endless hourly billing. For us, it means we can focus on quality instead of watching the clock. Win-win.

Everything listed in the offer, including strategy workshop, concept, design, implementation, and handover. No hidden costs for revisions (within defined scope), no extra fees for file formats. What you see is what you get.

Yes. For all offers, a 50% deposit is due at project start, the remaining 50% at handover. For Momentum, we can also arrange monthly installments.

No problem. Additional services can be added anytime through Alchemy Labs at transparent rates we discuss beforehand. Or we look together at whether a larger offer fits better.

Minimum is ideal for founders and freelancers who need a professional foundation. Essential suits established businesses wanting brand and website from one source. Momentum is the monthly growth partnership for companies that want to systematically generate more revenue. In the initial consultation, we figure out together what fits.

Absolutely. Minimum gives you everything you need for a professional start: strategic clarity, a flexible logo system, color palette, typography, and business cards. With this, you can present yourself confidently and expand later as needed.

More questions? Message me on WhatsApp

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