What does professional
branding cost in Switzerland?
Between CHF 1,900 and CHF 50,000+, depending on scope. Here you'll find a transparent overview with real numbers.
Branding costs in the Swiss market
According to Gryps.ch, the cost for a corporate design in Switzerland ranges between CHF 1,900 and CHF 10,300, with an average of CHF 5,100. For a complete concept including analysis, conception, and execution, costs start at around CHF 10,000.
However, prices vary significantly depending on whether you need a logo, a complete brand system, or branding including a website. Here's an overview:
Logo Design
Logo, variants, basic colors
CHF 590 – 3,000
Corporate Design (Basic)
Logo, colors, typography, business cards
CHF 1,900 – 5,000
Brand System (with strategy)
Workshop, positioning, logo, guidelines, applications
CHF 5,000 – 15,000
Branding + Website
Complete brand system with responsive website
CHF 10,000 – 30,000
Rebranding (SME)
Analysis, repositioning, redesign, rollout
CHF 20,000 – 50,000+
Sources: Gryps.ch, Edana.ch, Allkind.ch. Prices as of 2025/2026 for the Swiss market.
Why prices vary so much
The price for branding depends on five main factors:
1. Scope of strategy
2. Number of applications
3. Freelancer vs. agency
4. Fixed price vs. hourly billing
5. Swiss quality
Our Offers at a Glance
Minimum
You do great work, but your appearance tells a different story. Your next client will google you before they call. We make sure they like what they find.
Clarity on your positioning
A logo people remember
Visual foundation that holds together
Business stationery that makes an impression
Documented rules for consistency
Essential
Everything from one source. Strategy, brand system and website, so your appearance finally matches the quality of your work.
Positioning that makes every decision easier
A brand system that works across all channels
Website that builds trust and wins clients
Social media presence from day one
Everything ready, from letterhead to email signature
Fully documented for your team
Momentum
Growth is not accidental. We handle marketing, content and optimization so you can focus on your business.
More visibility through SEO and content
Turning visitors into customers
You pay for results, not hours
Full accountability, no excuses
Strategy and execution from one team
Monthly reporting you actually understand
Is it worth the investment?
Professional branding isn't an expense — it's an investment that pays off measurably. Our clients report:
"Not more inquiries, but significantly better-fit ones. Conversion has measurably improved."
RedTeam Partner AG, Cybersecurity Zurich
"I didn't have to worry about anything — that was incredibly valuable."
Simon Tanner, Tanner Schadstoffsanierung
According to a study by Marq/Lucidpress (2019), inconsistent branding costs companies up to 33% of annual revenue. Conversely, a consistent brand presence increases revenue by an average of 10 to 20%.
What to look for when choosing
Common questions about branding costs
Fixed prices create clarity for both sides. You know from the start what you're investing – no unpleasant surprises, no endless hourly billing. For us, it means we can focus on quality instead of watching the clock. Win-win.
Everything listed in the offer, including strategy workshop, concept, design, implementation, and handover. No hidden costs for revisions (within defined scope), no extra fees for file formats. What you see is what you get.
Yes. For all offers, a 50% deposit is due at project start, the remaining 50% at handover. For Momentum, we can also arrange monthly installments.
No problem. Additional services can be added anytime through Alchemy Labs at transparent rates we discuss beforehand. Or we look together at whether a larger offer fits better.
Minimum is ideal for founders and freelancers who need a professional foundation. Essential suits established businesses wanting brand and website from one source. Momentum is the monthly growth partnership for companies that want to systematically generate more revenue. In the initial consultation, we figure out together what fits.
Absolutely. Minimum gives you everything you need for a professional start: strategic clarity, a flexible logo system, color palette, typography, and business cards. With this, you can present yourself confidently and expand later as needed.
Yes, and that's actually a common path. Many clients start with Minimum and come back later for website and extended materials. The strategy work from the first workshop remains.
Because it offers the best value. You get brand AND website from one source – perfectly aligned, without integration chaos. In 6–10 weeks, you're completely market-ready: with brand system, 5-page website, social media kit, and business stationery.
More questions? Message me on WhatsApp
From the Atelier
What Branding Really Costs: An Honest Overview
An honest overview of branding prices and what to watch for in budget planning.
7 minAgencyChoosing a Branding Agency: What Matters in Switzerland
Key criteria, questions, and red flags when searching for an agency.
7 minStrategyBrand or Marketing First? The Right Order
Why the order matters and how to avoid spending money in the wrong direction.
5 minFree Brand Check
I'll review your current presence and give you an honest assessment of which package fits your situation.
Your information will only be used for this assessment.