Impact for
Your Brand.
We spark your business
by handcrafting impactful brands for passionate overachievers.
Impact happens when everything aligns.
See referencesImpact means
Curiosity
Your presence attracts attention.
Resonance
Your brand creates connection.
Expertise
Your positioning builds trust.
Strategy
Every decision has a direction.
Consistency
Your brand speaks with one voice.
Relevance
Your brand stays top of mind.
Impact is
not accidental.
Fixed prices and personal support, on a project basis or as a long-term strategy partner. For Swiss companies ready to lead their field.
What We Do for You
Brand Strategy
Clear positioning instead of gut feeling. We define audience, message and direction, and lay the strategic foundation everything else builds on.
Visual Brand System
A presence that’s recognisable. Logo, colour, typography and imagery work as one system across every touchpoint.
Websites & Social Media
Your brand where it lives. Websites and social presence as one connected system: clearly structured, visually convincing, designed for impact.
Brand Assets & Templates
Move faster every day. Clear guidelines and templates for social, decks and comms keep things consistent and save hours.






















Hi, I'm Miriam.
The Heart Behind Alchemy Zürich.
I work with companies that are ready to lead their brand the way they lead their business. Who understand that impact is not accidental, but the result of clarity, strategy, and a system that works.
A brand is more than a logo. It is a system that gives you direction, makes decisions easier, and ensures everything works together — from the first impression to the finest detail.
I work personally, directly, and with full focus. If you're ready to lead your field, let's talk.
Real businesses. Real difference.
Handmade design for handmade businesses.
“Since Alchemy Zürich has been helping us with our growth strategy, we have to make sure we can keep up and take care of all our patients.”
“With the brand identity from Alchemy Zürich I had clients from day one. An explosive start that was only possible because the foundation was solid from the get-go.”
“The website feels like the café itself.”
“Since working with Alchemy, we're winning tenders we weren't even invited to before.”
“My brand finally feels like me. Authentic, not forced.”
“What would your testimonial say?”
Frequently asked questions
The Brand Check is a free, personal video assessment of your current brand presence. I review your website, social media, and public materials, giving you honest feedback – what's working, what isn't, and where the biggest opportunities lie. No automated report, but real analysis from me personally.
For anyone wondering if their brand presence is still up to date. Founders unsure if they look professional enough. Freelancers sensing something isn't right. Entrepreneurs considering a rebrand. If you're looking for honest outside feedback – without spending thousands of francs right away – the Brand Check is exactly right.
Every project starts with an initial consultation where we understand your situation. After booking, there's a strategy workshop where we distill the essence of your brand together. Then we implement the visual system while you receive regular insights. At the end, you receive all files, guidelines, and access – and if needed, we continue to support you.
We don't work on the surface, but on substance. Before a single design is created, we distill the strategic essence of your brand in a workshop. The result isn't an interchangeable logo, but a brand system that's authentic and works long-term. Plus: fixed prices, personal support, Swiss quality.
You work with a small, well-coordinated team led by Miriam, founder and creative director. She is your main contact from start to finish. No back-and-forth between account managers and designers. This means faster decisions, fewer misunderstandings, and a cohesive result.
The workshop is the heart of our work. In 2-4 hours (depending on the offer), we work together on your positioning, target audience, brand personality, and core messages. The result is a strategic foundation on which everything visual is built. No guesswork, clarity from the start.
More questions? Message me on WhatsApp
A Clear Look
at Your Brand.
You'll receive a brief, personal video assessment of your current brand presence, based on what's publicly visible.
Your information will only be used for this assessment.
Let’s get going.
Pick the right framing and book a call.
Book a call45 min · online · non-binding
Not sure yet? View packages